Optimise your web design
A recent Semrush study of Google’s ranking factors shows that visitor experience is hugely important to search engine ranking - not to mention its impact on conversion rates. This study found that the amount of time visitors spend on a website and the number of pages viewed by each visitor are more important than how often a specific keyword is included on a page. A user-friendly website with a responsive design is essential for visitors and will also drive more traffic to your site by improving your search engine ranking.
Our web design service focus gives you everything you need to look great and rank well with search engines. As well as SEO, we design sites with a positive user-experience as this will help you convert more sales. Our design optimisation:
- Gives visitors a positive first impression so they stay on your site longer.
- Is centred on user-experience (UX), meaning visitors can find everything they need and are guided through the sales process intuitively.
- Is adapted to look good and be responsive so that it can function correctly across mobile devices, tablets, and monitors.
- Uses a colour scheme, font and layout that are appropriate for the product or service being offered.
- Is optimised for aspects known to impact ranking on Google, including mobile-friendliness, page load speed, use of adverts, etc.
